ODW is working with Freespoke to build a search engine that labels source bias
Freespoke is a search engine.
The product team lots of ideas on how to grow and improve the core search experience but the relative value of each was not clear. We worked together to create and deploy a multi-year testing schedule which covered the research, design, testing, and development of dozens of application improvements.
Our collaboration found the features users were most interested in, created marketing programs which drove users through key touch points, and then created development and hardening cycles where winning features were integrated & deployed across Freespoke applications.
Updates:
- July 2022:
- Freespoke was funded via PE. PR Newswire coverage here.
- 2023:
- Freespoke launched their mobile app
